Portfolio
Whatever project we are currently working on, we have a few simple goals in mind: usability, standards-based construction, and clean, straight-forward design. But as they said on Reading Rainbow, “You don’t have to take our word for it.” Here are a few of our recent projects that illustrate our capabilities. Included are the project name, a description of what we did, a sample of the design, and a link so you can go look at the project in its original context.
Orlando Wakeboard Academy
Description
We’re currently working on complete update of this site. So far, we’ve added a Flash header (featuring some wakeboarding video they shot at the lake) and a scheduling module to help them arrange and organize their lessons and instructors. We have also added a wordpress blog so they can share upcoming events, new staff additions, and other news items quickly and easily with there customers.
Link:
Greater Gateway Association of Realtors
Description
What you see now on the GGAR site is one of the more radical site overhauls we’ve done recently. When we first got the project, it was just a few static pages (which hadn’t been updated in some time) and some animated-rainbow gifs (which were scary), which, when combined, did not provide the functionality the users needed.
While working on this site we’ve done several major things. Firstly, we’ve updated the layout and graphics to give the site a more unified look and make it more appealing to users. The next major piece was the calendar to help them with scheduling their various events and seminars. And the last major component we built was the member directory. Due to the various organization and sorting requirements, we got to build the directory ourselves; and this provided not only an entertaining problem to solve, but the exact solution that they were looking for.
Link:
Greater Gateway Association of Realtors
Blazing Products
Description
Tom King Harmony Products (TKHP) came to Serafini Studios in 2002 to design a new site. Their existing site was maintained by a sales person using Front Page, and included treats such as 2 MB images to load on the page. The redesign loaded 100x quicker, included new content and a much improved user interface.
Then next step in the evolution of TKHP was to realize that their branding could use a facelift as well. Serafini Studios helped come up with a new name for the company - Blazing Products, Inc. (their best-selling product is called the Blazing Saddle). We worked with their Marketing Director to design a new logo, identity system and website.
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Xyz Ant
Description
While its still mostly an informational site, we have still added a few features to it. So far, Kristin has a blog, an image gallery, a scheduling form, a mailing list, and an order form for all her various books.
Link:
Nora Larimer
Description
Nora is one of our many long time (and repeat) customers, and this is the second major version of her site. In the first version of her site, everything had been built with static pages, which worked, but was painfully slow to update (which is something you tend to do an awful lot as an artist). Once Nora had finished a painting, she would need to scan it, and email us the picture along with the description of the painting, we would then create the new page and change or add the relevant links elsewhere in the site. A convoluted process for a simple task. To fix this, we migrated all this into a database (a much better way to serve this kind of data), and created an admin section for Nora so she could add new items to the gallery, and update existing items without having to involve us.
Link:
Class Reunion Logo
Description
A slight change from our traditional web site fare, this project was to design a logo for a class reunion at a college near St. Louis, Missouri. The school had recently celebrated its 100th anniversary, and the World’s Fair had also been in St. Louis in 1904, so we went with a World’s Fair theme for the logo. Our logo was used on the website, the promotional mailings, nametags, and literature at the event.
Link:
Vibe Phone
Description
One of our long time customers, we’ve been working with Vibe since 2000. This is primarily an informational site, but it also handles the FAQs and a demo registration system. We have also done their corporate logo and brand identity, and have created their print graphics for use in their booth at trade shows.
Link:
MidWest Tech Journal
Description
Another of our long term clients (one of our oldest in fact) MidWest Tech Journal is a tech news site for the Missouri/Illinois BiState area. This site has several major components to it, the news section with comments, user management, email lists, and an events calendar. We didn’t write all these units from scratch, but we have done a heck of a lot of customizing, upgrading, and several other clean up tasks to keep the site running in good form.
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